Status of Australia's Commercial Cleaning Services

IBISWorld, recognised as the most trusted independent source of industry and market research in Australia, stated in their December 2013 industry report that the forecast for the commercial cleaning services industry will continue to be stable until 2019. Industry analyst Alen Allday believes that the continuous rise in demand for commercial cleaning services is due to the “high and dual-income households and the progressive ageing of the population.”

Demand for Cleaning Services

An increasing number of Australians, both in government and numerous businesses have taken to outsourcing cleaning services so that they can focus on more important tasks. In response to this growing demand, major cleaning companies began introducing additional cleaning services and organizations to strengthen the cleaning industry. They have also modified their services to satisfy the needs of their clients. Aside from that, a large number of homes for aged people also offer cleaning services for disabled people, increasing the number of industry players.

Social Media Marketing Increases Business for Australian SME Companies

Social Media at a Glance

Social media is defined as “the use of internet-based social media programs to make connections with friends, family, classmates, customers and clients.” It is commonly used to connect people for whatever purpose they need. Several social media sites have recently gained widespread popularity like Facebook, Twitter, Instagram, Pinterest, Tumblr, and YouTube.